FAST FACTS
The red meat industry needs to take ownership of its own future, according to Dewald Olivier, CEO of the Red Meat Industry Services.
Changes in the industry need to be implemented strategically and based on the four pillars of the industry, one of which is animal health.
Supplementing with zinc can help improve animal health in the feedlot.
In his opening address at the recent Feedlot Information Day, organised by feedlot services company Octavoscene and animal feed and nutrition manufacturers Chemuniqué, CEO of Red Meat Industry Services (RMIS) Dewald Olivier emphasised the importance of inclusive industry growth.
Olivier said it was equally important that the meat industry took ownership of its own future if it wanted to become a leader in the sustainable production of quality, traceable meat