Last time we saw how George Rushton developed his General tractor into the Rushton and extracted it from AEC by taking over his old employer’s Walthamstow factory after the bus firm had made a successful transition to Southall, where the chief designer from Leyland came to develop a complete range of successful lorries and buses. Now we look at how the new business led by George Rushton weathered the storm of the Great Depression plus the arrival of the Fordson N.
Magazine
Rushton had started its own and, as you can imagine, it was Rushtons that predominated. In January 1930, it recorded the company’s first annual dinner at the luxurious Frascatis in London’s Oxford Street. This must have made a nasty dent in the cash reserves. Seventy agents, suppliers and company personnel enjoyed a convivial evening, and everyone toasted the success of the new British product made of British parts and built by British labour.
