@matt_201
BY the eighties, there was a gaping hole in the Land Rover line-up. While the brand was still fairly young, having been repositioned as a British Leyland subsidiary only in 1978, it was making the same eponymous 4x4 it had been churning out since 1948 with few advances in the way of civility, alongside the upmarket Range Rover.
The Rangie was for ‘posh’ people and the Land Rover was for farmers. The brand needed a model in the middle for families – those engaging in lifestyle pursuits, or who merely wanted to make it look as if they were. Enter Project Jay. Ambitious but pragmatic, this new off-roader was to borrow much from the Range Rover, including the ladder frame, a lot of the