AGEING IS A POPULAR and controversial topic that has been around for centuries as women have always tried to look younger and preserve their beauty. But in recent years, and in the wake of the backlash against the term “anti-ageing” – hence why most brands have replaced the term with “pro-age” – it’s almost politically incorrect to discuss wanting to reverse or halt time in some way. And it’s understandable, as for years, beauty companies created the notion that it wasn’t OK
