IT’S the app everyone from your little brother to your mom and your granny uses. It’s so universal it’s even developed into a verb – “I WhatsApped you” – a progression that’s long been considered the mark of a successful brand.
WhatsApp has more than five billion installs and boasts two billion active users worldwide, cementing itself as the most popular messaging application in the world.
People who use the Meta-owned app can message, call, share files and video chat with anyone around the world for free, provided you have an internet connection.
But when you’re the globe’s biggest messaging service you need to stay fresh