CONVERSATION LET OTHERS TALK ABOUT THEMSELVES
EFFECT:
Questions activate the brain’s reward centre.
WHY?
People love to talk about themselves. Brain scans have revealed that our brain’s reward centre is activated far more when we are allowed to talk about ourselves than if we talk about others or about simple facts. (Similar brain activity occurs when we eat or have sex.) So you please conversation partners greatly by letting them talk about themselves. Other studies have also shown that people find you more
