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    Editorial: Got free speech? LAUSD student restricted from promoting non-dairy milk

    by Los Angeles Times Editorial Board, Los Angeles Times May 11, 2023 3 minutes
    Burbank Unified cafeteria workers Carmen Cezena, left, and Norma de la Torre, right, prepare milk and juice bags for five-day meal packages for students across the district, at Burbank Middle School on Tuesday.

    Got milk? Remember the catchy ads featuring celebrities with milk mustaches from the 1990s? The advertising campaign by the California Milk Processor Board has been revamped for the 21st century using social media influencers targeting younger generations, specifically Gen Z.

    It’s one of several efforts by the dairy industry to encourage kids to drink milk. But it has an even more powerful tool to reach school-age consumers: federal rules for schools participating in the National School Lunch Program

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