WHO

The celeb EFFECT

When Gwyneth Paltrow appeared on an episode of Dr Will Cole’s The Art of Being Well podcast detailing her wellness routine, which consists of intermittent fasting, vegetables and bone broth, the internet went wild.

Celebrity wellness regimes often turn heads ( just take Madonna drinking her urine or Kim Kardashian blending up a placenta smoothie), and generally, they make good cocktail fodder – but what about when we start to take this as health advice?

“We know that people admire celebrities and are

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