At first glance, Deirdre Dyson's west London showroom could easily be mistaken for a Soho gallery. The converted house nesded on the border of Chelsea and Fulham showcases three stories of high-ceilinged, light-filled, open-plan spaces, with elegant paneled flooring and smart white walls. Each level is fitted with a contrasting black facade with cleverly crafted brackets that enable the rug designer's colorful carpets to slide out and hang in full, displayed like a work of art.
Sitting in the heart of London's design district, it's a fitting space to display Dyson's colorful carpets many