Tatler Malaysia

New Year, New Me

As a content creator and social media marketing strategist, Alyssa Johaan understands the importance of a style identity—an instantly-recognisable aesthetic that catches the eye in the millisecond a picture appears on your endless feed as you scroll through social media.

For a better part of a decade, Alyssa has cultivated a modern and minimalist style persona to complement her fast-paced lifestyle. Her followers, drawn to her authenticity and accessibility,

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