For the longest time, the prevailing wisdom on business activity has framed it as a zero‑sum game, where profits can only come at another’s expense—and often with negative externalities, no less. But what if generating returns and doing good can be two sides of the same coin?
The conversation around impact investing centres on the alternative view that a considered approach to deploying capital can produce outsized impact for the greater good, whether for communities or the environment. This theme is growing increasingly important, with individuals and organisations now placing greater emphasis on their core values when evaluating where they should allocate their investment capital. A recent study estimated the size of the global impact investing market to