llocating resources is always tricky. We see automakers present cool concepts and want to know if they will put them into production—not a given because development dollars are stretched across a large portfolio. Sports cars, coupes, and convertibles often lose out to mainstream vehicles. Sedans for quite some time have faced an uphill battle against more popular SUVs. But a new divide has emerged: Is today’s vehicle-development money earmarked for a new or next-generation model with an internal combustion engine (ICE), or will it be spent on an
Still Here
Mar 17, 2023
3 minutes
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