Climate Activists Are Turning Their Attention to Hollywood
On a warm, windy fall night in Los Angeles, I stood in a conference room at the Warner Bros. Discovery television-production offices, straightened my spine, and stared down my showrunner, preparing to defend my idea for a minor character in our near-future science-fiction series.
“This character needs a backstory, and switching jobs because she wants to work in renewable energy and not for an oil company fits perfectly,” I told the unsmiling head honcho.
His face twisted, as if his assistant had delivered the wrong lunch. “Too complicated. That just feels like a lot of information to cram into a backstory. What if her story is that she wants this job because it’s near where her brother was killed in a terrorist attack? We’d just need to invent a terrorist attack.”
As I tried to come up with a response, I looked at the writers, lawyers, agents, and camera operators surrounding us. I was taking part in a workshop organized by the Climate Ambassadors Network (CAN), a group of young climate activists working in Hollywood. Along with three other workshop participants, I had received a yellow index card with a mission: to convince this pretend showrunner—a documentary filmmaker in real life—that a character in the series needed a climate-related backstory.
Ali Weinstein, a 28-year-old wearing a flowered jumpsuit and a dimpled grin, leaned in to hear my answer. She was all too familiar with this situation: When working as a showrunner’s assistant, she had often suggested climate story lines to her bosses, only to be
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