HELLO! Fashion Monthly

EVA

Without her persistence and a commendable steely resilience, we may never have known of Eva Apio. As a teenager, the model, influencer, DJ and founder of the Eva Apio Foundation was consistently knocked back by agencies on account of her height.

Aged 16, when Eva headed off to a camping trip in Scotland, her father booked her in for meetings with London-based modelling agencies. “We went to each one by one,” she tells us from her hotel room in Los Angeles, where she is staying to attend the Golden Globes. “All of them said no, actually most of them said, ‘We’ll let you know’, which means no,” she says with a jokey sarcasm.

The last appointment of the day was with Zone Models. As the director wasn’t available, Eva dropped off some shots of herself and left. However, she was quickly called back and immediately signed. “That’s how it started, I would do a lot of e-commerce for brands like Asos, but then, once I was in, I wanted to move to a bigger agency,” she states.

Again, she found herself being rejected. “Everyone was saying the same thing: ‘You’re short, you’re short, you’re short’,” she sighs, adding how she was scouted by Storm Model Management in the street, only to be knocked back when she visited its offices.

Not deterred when, two years later, a friend asked

You’re reading a preview, subscribe to read more.

More from HELLO Fashion Monthly

HELLO Fashion Monthly4 min read
FLORA & FAUNA
OUR ROUND-UP OF HOT TRENDS, BRILLIANT BUYS & NEED-TO-KNOW LAUNCHES... ➛ This month’s round-up of must-have brands, trends and key pieces... Babydoll dresses, exaggerated collars and scallop trims are part of Siberian brand Naya Rea’s DNA. Its whimsic
HELLO Fashion Monthly7 min read
Fashion AT HOME
Seamlessly woven into the same design fabric, fashion and interiors are becoming increasingly interconnected. Dressing our homes or dressing ourselves, they both allow the opportunity to convey our personal style and taste through colours, patterns,
HELLO Fashion Monthly2 min read
Hot DATES
The Other Art Fair not only offers emerging talent a platform, but the opportunity to acquire pieces from up-and-coming artists. Tribambuka (below) participated in last year’s fair, which also showcased installations, poetry readings and DJ sets, the

Related Books & Audiobooks