The term ‘self-care’ is having a moment, but is it the right one? When it’s not being sold to us in the form of candles or fuzzy PJs via Instagram ads, selfcare is taking over our TikTok FYP with “everything shower” routines. It’s become an excuse for our every indulgence. Happy hour after a terrible day at work? That’s self-care. Brunch, followed by a Euphoria-inspired mani? It’s all self-care, baby. Splurging on a beach vacay after the hell of these past few years? Self. Care.
But how much we seem to be focusing on self-care online doesn’t actually align with reality. Nearly half of women are struggling with burnout, according to a workplace survey by Indeed. Meanwhile, a 2022 mental health report by Liptember Foundation revealed that 69 per cent of women are stressed and 44 per cent are