AS A passionate promoter of sustainable fashion and inclusivity, social media star Jules Von Hep has a powerful and meaningful message through co-founding the joyful new British knitwear brand Yan Tan.
Jules, who had spent his childhood summers on his grandparents’ sheep farm in Yorkshire, was well aware of the low wool prices faced by UK farmers. Driven by this knowledge, Jules, along with a friend, embarked on a mission to support the farming community and encourage British manufacturing with sustainably sourced, colourful knitwear collections which promote the wonders of wool. We met Jules to discover the story behind Yan Tan, and