5280 Magazine

Super Someday?

Picture this for a moment: On the second Sunday in February, more than 75,000 people from across the world pack Empower Field at Mile High. As the sun sets over the Rocky Mountains to the west on a clear, idyllic night, a camera pans over the sold-out stadium, broadcasting the image to nearly 100 million people. On the field, the NFL’s two best teams line up to compete for the sport’s ultimate prize in a game that defines careers and cements legacies. For one glorious night, the collective gaze of the sports world is fixed on Denver.

If that’s a scene that seems too good to be true, it’s because it is.

Denver is one of 15 cities with a current NFL team that either hasn’t hosted a Super Bowl or isn’t set to host one in the next three years. For a football-crazed market that’s home to a franchise with a passionate following, the Mile High City is a notable exclusion.

The Super Bowl is much more than just a four-hour football and entertainment extravaganza on a winter evening, of course. It’s the marquee event of the country’s most popular sports league and accounts for 30 of the

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