Does your phone groan with the weight of social media? There are so many platforms, it wouldn’t be a surprise. When a new one comes along, there’s a tendency to brush it off, as you’re already on the main ones – right?
Except when it comes to TikTok – there’s a growing number of women aged over 35 taking the platform by storm. Women over 50, in particular, are posting about exercise routines, health fixes, fashion finds and exploding menopause myths, one snappy video at a time.
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Perhaps the biggest indicator of how the TikTok demographic is changing is the sort of trends that
