Big food companies commit to 'regenerative agriculture' but skepticism remains
Ahead of the U.N. climate change conference, CEOs of huge food corporations, including Mars, PepsiCo and McDonald's, are making regenerative agriculture commitments.
Will Cannon does more to sequester carbon than the average U.S. farmer.
After he harvests his corn and soybeans, he plants cover crops, which sequester carbon all winter long, on his entire 1,000-acre operation in Prairie City, Iowa. He's avoiding tilling, or plowing, his soil as much as possible, which helps keep carbon stored in the ground.
"I've kind of had a passion for conservation all my life," he says. "We've always been pushing the envelope on what we're trying to do."
Cannon is getting help to finance this climate-friendly way of farming, which costs him thousands of dollars for additional machinery and seed, from the kinds of companies that ultimately
