NZ Marketing

WHEN THE GOING GETS TOUGH, THE TOUGH GET GOING

hen Covid arrived in New Zealand in early 2020, no-one could have predicted the seismic impact on the local economy, and the difficulties experienced by the small business sector in particular. As a provider of cloud-based accounting software for small-and medium-sized businesses, New Zealand-based technology company, Xero, was obviously concerned about the catastrophic impact on the economy,

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