Slam Skateboarding

DICKIES

Photo Feature

(except where noted)

Introducing

THE NEW AUSTRALIAN TEAM

When tasked with putting together an Aussie arm of the Dickies skate team, I was obviously honoured. This workwear brand has been around for 100 years, and that's bloody impressive. It's a company that has lived through more eras and trends than just about anyone alive, but Dickies hasn't gone out of fashion yet. Maybe because it's not really a fashion brand. It's a brand that was founded on getting shit done, in practical, stylish 'fits. They've stayed relevant by sticking to foundations and listening to what the modern worker needs. Now it seems skateboarding is considered a modern form of work, with Dickies Skateboarding in full effect.

Dickies didn't go after skateboarding - skateboarders

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