Motorcycle Sport & Leisure

Scrambling for new markets

There is a new Royal Enfield in town, and he goes by the name of Scram 411. He’s neat, modern and smart. Anyone who knows of Royal Enfield will know it has battled with having had the same, unchanged model for a whopping 90 years by way of the Bullet. We have seen very few new motorcycles from the company since 1932 with the line-up currently standing at six. The guys at Royal Enfield have been looking for a gap in the market and appear to have found one in the ‘Adventure Crossover’ known as Scram 411, aimed at young motorcyclists who lead an active lifestyle. Royal Enfield claims the Scram 411 is an ‘engaging, accessible and capable street scrambler with the heart of an adventure motorcycle’. We were invited to have a play with the new metal from Royal Enfield in Brighton for the launch, to see if the description was true.

What is it?

The Scram 411 is based on the very popular Himalayan with only a few small changes. The Scram 411 sees a smaller 19-inch front wheel, which promises to be more capable on urban roads; a slight

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