LOOPY EWES, the brand run by Katie Allen, offers fully traceable knitwear - literally from sheep to sweater! As well as designing and making her hand-crafted product range, Katie also farms the sheep whose wool is used to make each product.
Katie’s flock of rare-breed sheep graze on an organic farm in the Cotswolds. She and her husband farm with a regenerative philosophy, where they aim to encourage wildlife habitats and improve soil health as well as looking after the environment. The wool is spun by the Natural Fibre Company, then it is dyed organically before being used to produce machine-knitted garments, homewares and accessories which Katie designs and makes herself.
We chatted with Katie to find out what life is like as a shepherd, and why she is so committed to promoting British wool.
How did you first come to be involved in wool