Throughout the 1970s and 1980s, the competition among luxury watch brands looking to stamp their mark on the then-burgeoning category of high-end sports watches was rife and intense. As these horological heavyweights battled to out-flex each other, the oft-quoted expression ‘iron sharpens iron’ was demonstrated to rewarding effect. Because when the dust finally settled, the brands and, indeed, the horological scene at large were all the richer for it.
The short and intense rivalry yielded an exceptional harvest. Several of those watches that premiered in those decades