Newsweek International

Ali Vitali

Q _ What’s the most important factor at play for voters deciding if a woman is a viable candidate?

A _ Everyone wants to back the candidate (man or woman) who can win—which is why “electability” is such an important metric…and why the way gender factors into how it’s assessed is so important. Understanding the biases at play, and how they’ve manifested in recent election cycles for female candidates, is the work of this book so that we can disrupt those trends in real time going forward, leveling the playing field for candidates of both genders.

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