CROWDSOURCED WHISKEY? TELL US MORE…
Whiskey distillers are some of the most determined and prideful artists you’ll ever meet. They’ve spent years honing their craft, and even when adjusting the flavor profiles of their spirits, they still have an absolute idea of what their whiskey should taste like. They know what they’re going for and they know which processes will achieve the whiskey they have in mind. When working on a cocktail book, one distiller told me that his favorite whiskey cocktail was “my Bourbon with two drops of water.” I understand – don’t F with your Bourbon.
The mere idea of being beholden to forces entirely outside of your control determining your style and type of whiskey is enough to give any sane distiller a fever dream. Thankfully, Daniel Whittington simply doesn’t care. Crowded Barrel is the final step in a long series of fortunate events, culminating in the one and only crowdsourced whiskey company.
“We had a name, but then we said we should
