GP Club - The story of entrepreneurial success

The economic rebound is feeding through into the consumer market, as global management consultancy McKinsey reported in May 2022. McKinsey noted that optimism was returning to consumers, particularly Generation Z and millennials, and that several categories of goods were reporting positive results. Consumers are also increasingly shopping across various channels, from online to bricks-and-mortar; they are also increasingly willing to try new outlets.

This dynamic consumer environment should prove a boon for