Letters
Customers will slash both speed and bills
One of the side effects of broadband providers sending end-of-contract notifications is that many customers will switch not to cheaper deals and the same speed, but to slower and cheaper deals. I suspect that’s not what Ofcom had in mind though. It wants to encourage a high uptake of fast broadband, and so expects customers to switch from one gigabit package to another, maybe saving £5 a month. But it’s just as likely that customers will slash both their speed and their bills.
I don’t blame Ofcom for forcing companies to send notifications. Customers should be told when their contracts are due to end. But if in a few months time Ofcom is reporting a drop in gigabit uptake, it could be because those notifications it introduced are sending people
You’re reading a preview, subscribe to read more.
Start your free 30 days