Tatler Hong Kong

Mind Your Business

It may be the case that NFTs are being taken seriously in increasingly traditional corners of the art world—whether to join the hype or because the blockchain provides a solution to proving an artwork’s authenticity—but as their credibility increases, so too do their legal and technical problems.

On April 1 this year—possibly in honour of April Fool’s Day—Taiwanese pop star Jay Chou’s US$550,000 Bored Ape Yacht Club NFT was stolen from his OpenSea account in a phishing scam. In January, Hermès sued Los Angeles-based artist Mason Rothschild for his MetaBirkin NFTs, which the French fashion house claimed were an infringement of its trademark. Last June, Roc-A-Fella Records initiated legal action against its co-founder Damon Dash for attempting to mint copies of the Jay-Z album Reasonable Doubt.

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