Robb Report Singapore

KARL-FRIEDRICH SCHEUFELE

YOU COULD SAY Karl-Friedrich Scheufele was born to do what he does. His family purchased Chopard, the venerable 162-year-old Swiss watch manufacture, in 1963, and Scheufele, together with his sister, Caroline, took over from their father, Karl Scheufele III, in 2001. But the siblings had already been hard at work for two decades transforming the company into the high-wattage watch-and-jewellery empire it is today.

In 1980, when Scheufele was just 22, he designed the company’s first steel sports watch, the St Moritz, so

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