Centre of Attention
IT WAS TIME AGAIN FOR US AUTOMOTIVE journalists to embark on an annual journey. Here, we would once more be handed a newest offering from one of the largest auto manufacturers in India and explore a part of our country in search of a story worthy of this magazine and the eyes of our readers. The offering this year is the all-new Hyundai Alcazar and this is the 2021 Hyundai Great India Drive.
The Great India Drive has been a very successful concept with numerous publications and media houses trotting over every inch of the country with stories themed on “unity”, “progress”, and more. The same continues this year in a sort of a version 2.0-like style with the word “progress” gaining predominance once again. As mentioned above, our chariot this year would be the new Alcazar, a seven-seater SUV by the Korean company that we found supremely brilliant on our journey. More on that later.
However, this year Hyundai stressed their importance on their work off the assembly line. This work, conveyed by a
