YOU’VE LAUNCHED A NEW 2022 REACH AND PULSE KITE. WHO IS THE TARGET MARKET FOR THESE MODELS?
Anyone looking for a single kite quiver, a kite that does it all, will love the Reach. This is the only kite you’d need if you were stranded on a desert island. It boosts, loops, foils, surfs, and performs on all levels – from absolute beginner to seasoned pro. Since its launch, it has been a very successful do-all, high-performance freeride kite. Now in its third season, the new Reach is, in our humble opinion, the best kite ever designed.
The Pulse is our premium freestyle/freeride kite for high-end riders doing unhooked maneuvers, megalooping and kitelooping. But even though it’s a high performance freestyle kite, I think you would be pleasantly surprised at how much fun it is to fly. This kite really is overall a very playful, fast-flying, fast-steering, light bar pressure kite with an amazing amount of depower, and loads of pop and slack. I think some people are afraid to actually try this kite because they think it’s a dedicated freestyle kite. But it’s definitely not; it is freestyle-optimized, but is a freeride kite as well.
HOW HAS THE REACH EVOLVED FROM THE PREVIOUS MODEL?
This year we’ve made some very nice refinements to further improve the behavior of the kite, shave off some weight and go to the next step in the level of performance. We’ve introduced the lighter N-DURE Dacron leading edge material to all sizes, which shaves off 100 grams of weight from an average-sized kite. This combined with the lighter 75-micron bladder material makes