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    Illinois launches economic development campaign to find the next Rivian and draw business beyond Chicago

    by Robert Channick, Chicago Tribune Mar 28, 2022 5 minutes
    Dan Seals speaks before Cook County Assessor Fritz Kaegi is sworn in Monday, Dec. 3, 2018 at Kenwood Academy in Chicago. Seals is a business and political veteran who was named CEO of Intersect Illinois in September 2021. "We're going to be making a very targeted campaign toward companies to make the case for Illinois."

    Intersect Illinois, the state’s public-private economic development arm, has launched a new $1 million digital marketing campaign, “Be In Illinois,” aimed at luring companies to locate beyond the city limits of Chicago.

    After six years of leadership changes, dwindling resources and a low profile, Intersect Illinois may have its work cut out for it.

    “This is a bit of a new start for Illinois in this area,” said Dan Seals, 50, a business and political veteran named CEO of Intersect Illinois in September. “We’re going to be making a very targeted campaign toward companies to make the case for Illinois.”

    On the heels of Chicago’s “Chicago Not in Chicago,” the inaugural state economic development pitch under Seals could well be subtitled, “Illinois Not in Chicago.” Seals is leading “a concerted effort” to draw businesses from six industries

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