A hydrator, brightener, exfoliant and antioxidant, seaweed is a skincare hero ingredient that you’ll find in many of your pots of gold in your bathroom cupboard for good reason.
It’s loaded with vitamins, minerals, amino acids and proteins, and regulates oil production, exfoliates, brightens and moisturises dry skin. And it’s compatible with many ingredients, making it a winner in many formulations.
There are more than 30,000 known species of seaweed in our oceans – red, green or brown – and each have different properties that can benefit our skin health and appearance.
A key ingredient of, a kelp extract found in Greenland’s glacial waters known for its long, golden-like fronds. It has been extensively studied and is shown to promote elasticity and suppleness by reducing levels of collagenase and elastase (the enzymes that break down collagen and elastin). It’s also been scientifically proven in vivo and vitro testing to stimulate hyaluronic acid-synthesis.