TikTok didn’t invent the concept of fame, it just put the process of achieving it into hyperdrive. All it takes is one clever dance or one hilarious skit and you’re no longer sharing videos with just a small cadre of close friends, you’re performing for an audience of millions.
Even if you don’t realize it while scrolling through videos, TikTok dangles a carrot in front of your face, almost begging you to make a run at achieving superstardom. Sitting at home in rural Idaho, Zack Lugo heeded the call and started posting skate videos, chasing that dream of fame