The European Business Review

HUMANITY FIRST!

Intelligent technologies are dramatically transforming modern societies. The potential economic and social benefits of these technologies seem unprecedented. Intelligent technologies are therefore increasingly being involved in a variety of decision-making contexts, as such influencing a wide variety of outcomes that are important to human end-users. This reality means that intelligent technologies will and have to be used for good so they do not endanger the stability of our social fabric and the sanctity of our human autonomy. Despite the increasing awareness that a human-centred approach to the adoption and employment of intelligent technologies is needed, concerns about the potential risks and harms that these technologies can bring to humanity are nevertheless growing. In fact, this observation makes us realize that the obsessive search for technological solutions striving to optimize efficiency and maximize productivity will prioritize investments in innovations that primarily serve the interests of those designing and distributing intelligent technologies. Indeed, Big Tech companies employ and advocate a specific narrative (sometimes referred to as the Silicon Valley mindset) where they emphasize that technology can be used to solve most problems that we encounter in society and business.

(AiTH; /), we have been discussing and examining this state of discourse on AI ethics and trustworthiness, the unquestioned dominance of Big Tech, and the deficiencies of techno-solutionist and machine-centred approaches to AI for some time now. These efforts have inspired us to write a manifesto: a public declaration of AiTH’s thinking on what is needed (and why) to employ a distinctive and legitimate human-centred approach to the adoption and integration

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