A few years ago, the World Economic Forum predicted that by 2050, there will be more plastics in the ocean than fish. Describe how this prediction catalyzed you to action.
I was a student in the Rotman Commerce program at the time, and I was shocked by this prediction — particularly since I’d been hearing so much about rapid advancements in green technology. Clearly, significant barriers existed to the widespread adoption of sustainable technologies — and they needed to be addressed. I decided to spend some time researching why experts were predicting this dismal future. That’s how it all started.
A few months later, through my involvement at — a global student entrepreneurship organization — I started a project called to produce compostable packaging. I was in my second year of.
