Mary Sanchez: Remington might show the way to understanding a sliver of America’s gun violence
Scroll the websites of the iconic gun and ammo brand Remington and clearly, the new campaign does not match recent headlines. Mentions of muskets and the arming of soldiers for world war paint the picture of a grand company history dating back to 1816. The terror of the deaths at Sandy Hook Elementary School, is why.
by Mary Sanchez, Tribune Content Agency
Feb 21, 2022
3 minutes
Scroll the websites of the iconic gun and ammo brand Remington and clearly, the new campaign does not match recent headlines.
Mentions of muskets and the arming of soldiers for world war paint the picture of a grand company history dating back to 1816. The outline culminates with a current emphasis on hunting and sport.
“Welcome to a New Era of Remington,” touts the re-imagined ammunition side of the bankrupt company.
Most Americans (with the exception of extreme animal rights folks) would be down with the bucolic nature-filled scenes. It is Americana exemplified,
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