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  • Business Today

    THE SCENT OF ME

    Jan 07, 2022 4 minutes
    BY SMITA TRIPATHI
    ILLUSTRATION BY
    ANIRBAN GHOSH

    IMAGINE HAVING AN UTTERLY unique fragrance composed just for you. Designed keeping in mind your loves, your nature and even how well it sits on your skin—it is the smell of you. Welcome to the world of bespoke perfumes, the ultimate in luxury.

    Smells have the power to evoke strong memories. The whiff of a perfume can transport you to childhood or remind you of a past love. Your fragrance can easily become your signature as it is linked to how people will remember you. Little wonder, then, that a one-of-a-kind distinctive smell is

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