Ten years ago. Rob Limb met with Andy Bell in a cafe to see if their vision for the future of TRACK aligned
Happily, they both saw the need for a specialist agency that was dedicated to helping brands grow through genuine customer centricity. Now, ten years down the line, TRACK Aotearoa has asserted itself as the country’s leading specialist relationship agency, keeping the human side of data front-of-mind by bringing data and creativity together.
Rob and Andy run TRACK Aotearoa together, with Rob having a particular focus on culture and client relationships, and Andy as the architect for the future and vision of the DDB-owned agency.
“We’ve grown and been successful because we’ve been rigorously specialist, we haven’t wavered