REPAIR, RECYCLE & REPURPOSE
A big issue for the bike industry (and society in general) is that throwing stuff away once it’s broken just isn’t sustainable. There is an age-old alternative though – repairing the broken part, upcycling it into something else, or just recycling it to be used again for something else.
Doing this doesn’t have to become a big moral crusade (unless you want it to), you can just do it to save money. And that’s the bottom line: if you break something and it costs £100 to replace but you can fix it for £10, what’s not to like? The ideas we present here are just an ice crystal on the very tip of a
