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  • Whisky Magazine

    THE GOSPEL OF TERROIR

    Dec 02, 2021 2 minutes
    THOUGHTS FROM MAGGIE KIMBERL

    In some whiskey circles, terroir is a dirty word. Or, maybe not so much ‘dirty’, as laughable. When it comes to whiskey and terroir, there is one camp that is open to the idea, and one camp that is decidedly not. There is no middle ground.

    Terroir in this context is the concept that a place of origin asserts its character on a final product.

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