Music
POP
Belting out the big numbers
Adele’s staggering popularity means she will surely pulverise the competition – is it because people love a winner?
Since streaming dramatically transformed the way we consume music, the album chart has become practically an irrelevance – of interest to almost no one beyond industry bean-counters and marketeers. That was, until the pandemic sent shock-waves through the system, suddenly opening the door to rank outsiders fleetingly becoming number one stars in the absence of serious competition.
