India Today

STILL IN DIRE STRAITS

Sunil Kumar, 51, a Mumbai-based small-scale manufacturer and exporter of metal fittings for the housing sector, is a concerned man. Despite the economy opening up to a large degree, demand for his products remains sluggish. Exports to nations in the Middle East, his mainstay for several years, are down by half this year, with no sign of picking up. At the same time, input costs—especially steel prices—have risen fourfold compared to pre-pandemic rates, while shipping costs have more than doubled. “No one has certainty about anything, be it the pandemic, the business environment or government policies,” says a distraught Kumar, who hopes the festive season will lead to an improvement in demand.

There are hundreds of thousands of entrepreneurs like Kumar, who have pinned their business hopes on the reopening of the economy as Covid vaccinations increase and case numbers fall. While large companies have been able to survive the pandemic and even improve profit margins by cutting costs—reflected in the rebounding of GDP growth to 20 per cent in

You’re reading a preview, subscribe to read more.

More from India Today

India Today2 min read
Shades Of Saffron
USP: Former public prosecutor in high-profile cases such as 26/11 attacks, 1993 Mumbai blasts Constituency Mumbai North-East, Maharashtra USP: Controversial Calcutta High Court judge resigns to join the BJP Constituency Tamluk, West Bengal USP: Ex-IA
India Today3 min readArchitecture
A Marvelous Melange
This 4,000 sq ft home was built for a family of four. Originally, a four-bedroom apartment, we reconfigured it into a three-bedroom, with a multipurpose adaptive space—the den, which can double as a guest bedroom when required, so most times it lends
India Today1 min read
For Cool Customers
Appliances are practical not pretty. Or so we thought till Godrej Appliances decided to disrupt the market, for the better. Fulfilling fun and functionality, Eon Vogue series of nature-inspired wood-finish refrigerators and air conditioners blend and

Related