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    Buried on the depth chart, UCLA's Chase Griffin emerges as early endorsement star

    LOS ANGELES — The sports marketing agent expressed doubts about Chase Griffin's ability to spark interest in this new, unknown world. He was a backup quarterback at UCLA, the agent reminded Griffin and his father. Most of the name, image and likeness deals were expected to flow elsewhere, to stars and starters who were more widely known to fans and consumers. On their Zoom screens, Griffin and ...
    by Ben Bolch, Los Angeles Times Nov 04, 2021 5 minutes

    LOS ANGELES — The sports marketing agent expressed doubts about Chase Griffin's ability to spark interest in this new, unknown world.

    He was a backup quarterback at UCLA, the agent reminded Griffin and his father. Most of the name, image and likeness deals were expected to flow elsewhere, to stars and starters who were more widely known to fans and consumers.

    On their Zoom screens, Griffin and his father exchanged knowing looks. This guy didn't get it.

    "We basically were saying to each other, 'OK, he's not the guy for us,' " Will Griffin remembered, "because if you spend time with Chase and the first thing that comes to your mind is 'backup quarterback,' you missed it. He's just marketable."

    For proof, check his résumé. Degree, Shell, Boost Mobile, UniWorld, DUFFL, Clearcover and Discord have all signed

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