EVERGREEN STYLE
Jun 01, 2021
3 minutes
Text MICA TORRES CRUZ
I n the past decade, global markets have a heightened awareness for sustainability. It has become pivotal for the fashion industry, in particular, to integrate greener practices into its brands. What was once only feel-good marketing messaging in the 90s, has now become a legitimate customer demand.
The numbers reflect it: In 2019, the sustainable and ethical fashion market was worth $6.35 billion. According to the Globe Newswire, the market is set to grow to $9.81 billion in 2025 and $15.7 billion in 2030.
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