Fashion Quarterly

Staying Power

When searching for the dream foundation formula to add to our beauty routines, most of us have a fairly thorough checklist in mind. We want a formula that provides the right amount of coverage, won’t wear off or transfer onto our clothes—regardless of whether it’s humid or raining—and most importantly one that stays put right around the clock without leaving skin feeling heavy or looking cakey.

The recently reformulated Maybelline Superstay 30H Activewear Foundation has been created to tick all the boxes. “This is

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