MAKING A MARK
Cherry Kim is quick to dismiss herself as the “chair lady”. But it’s chairs — and really iconic chairs, at that — that have put the 24-year-old, Aotearoa-born, New York-based designer on the global stage with her custom studio label, Rhee. In a lockdown-fuelled burst of creativity, Kim has turned an accidental hobby into a side hustle that’s garnered the attention of international streetwear collectors and culture media alike, from Complex and The Observer to The Business of Fashion.
Named after Kim’s mother’s maiden name, Rhee is the manifestation of the designer’s New York lockdown environment. A womenswear and print designer by trade,
