Everand Logo

Welcome to Everand!

  • Jaguar World

    SHOOTING STAR

    Oct 29, 2021 4 minutes
    WORDS & PHOTOGRAPHY CRAIG CHEETHAM

    CAR COMPANIES and celebrity endorsements go back a long way, ever since Twiggy found herself at the wheel of a sponsored Mini back in the Swinging Sixties.

    For Jaguar, and especially as it tried to reinvent itself under Ford’s stewardship, such associations were essential to help the company grow its appeal among younger customers, and, in 1999, the company pulled off a bit of a coup.

    At the time, Michael Owen was just 20 years old and had made a name for himself as not only Liverpool’s star striker, but also as the youngest ever England footballer to participate in a World Cup, scoring one of the as a result. For a young lad just two years out of full-time education, it is an incredible story.

    You’re reading a preview, subscribe to read more.

    More from Jaguar World

    Jaguar World1 min read
    The World’s Best Selling Independent Jaguar Magazine
    It couldn’t be easier to sign up for a whole year of classic cars with a subscription to Jaguar World, the magazine which loves our special cars just as much as you do. Join the Jaguar World family and you’ll be part of the ever-growing community who
    Jaguar World2 min read
    Replacing A Rear Door Lock On An S-TYPE
    Door lock failure is a seemingly common issue on a range of Jaguars. In most cases, the electronic control unit fails, resulting in the door not locking or its central locking function not working. Fortunately, we’ve not heard of many cases where the
    Jaguar World3 min read
    Keith Helfet
    WHEN I WAS studying car design at the Royal College of Art in the mid Seventies, a group of us went to a meeting at the Prescott Hill Climb in Gloucestershire. A new experience to me, the most indelible impression left on me from that day was a D-Typ

    Related Books & Audiobooks