The art of ‘pre-vis’
Sep 28, 2021
3 minutes
As told to Steve Fairclough
Pre-visualisation is visualising an image before it is made. Instead of merely capturing what you see in front of you, you first create the your it. This is the most important creative technique that I use and know. Nothing else comes close. There are two kinds of ‘pre-vis’: when I’m still at home and have come up with an idea or I am at the location and see something that triggers my imagination. The first example is the ultimate form of pre-vis, the second one is
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